Red Bull to Join as Minority Investor in a Move Poised to Reshape French Football
The family holding company of Bernard Arnault, the French luxury magnate and CEO of LVMH, has entered into exclusive negotiations to acquire a majority stake in Ligue 2 football club Paris FC. This significant move marks Arnault’s latest expansion beyond luxury goods, signaling a new era for the club and French football.
In addition to the Arnault family’s majority acquisition, global energy drinks giant Red Bull is negotiating a minority stake in the club. According to Agache, the Arnault family’s holding company, the family will initially acquire 55% of Paris FC, while Red Bull is expected to secure a 15% stake. Pierre Ferracci, the club’s president since 2012, will retain 30% ownership until 2027, after which the Arnault family will assume full control with an 85% stake.
The Arnault family’s investment aims to propel Paris FC’s men’s team to Ligue 1, the top tier of French football, and further strengthen the women’s team, which already competes in the first division. This strategic move is poised to challenge the dominance of Paris Saint-Germain (PSG), which has been controlled by Qatar Sports Investments since 2011.
With ambitions to transform Paris FC into a football powerhouse, the Arnault family’s involvement—alongside Red Bull’s global sports expertise—could reshape the dynamics of French football in the years to come.
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